To recap for those who don’t live and breathe this stuff:
- I’m in the final stages of having Keto Chow produced at a contract manufacturer.
- Keto Chow 2.0 differs from Keto Chow 1.9 on the protein/flavor/sweetener – I’m not able to get Dymatize Elite in 500KG batches so by necessity we have to get our own stuff to replace it. The most obvious difference will be the flavoring in KC2.0 will be our own stuff.
Anyhow, we ran into a problem with the manufacturing. I had the co-packer make me some new test batches and the flavors came back really weird. Initially, I thought it was the potassium chloride we added but after extensive testing, it turned out to be a problem in the protein powder. The initial tests they did were with a random equivalent protein powder and the new samples were straight from the bulk powder they purchased for our batches. We’ve gone back and tried some different flavoring and some bitter masking agents but to no avail.
I’m not going to sell a product I don’t love. It has to have a “wow, that was really good, I want more!” going for it or it’s not going to be released.
So, as of today, we’re going to use a different protein powder from a different manufacturer. It’s likely this will add some to the cost, I’m hoping it’s less than $1-2 and we’re still aiming to have KC2.0 cost less than KC1.9. This means that Keto Chow 2.0 is going to be delayed. If we can find a direct drop-in replacement for the protein powder it may be as little as a week before we get things going.
We’re coming up on almost a year since I decided to start this endeavor – I hope we can be shipping 2.0 well before Fed 15th.
This morning we headed down to the manufacturer to work on the problem. We brought along a Keto Chow 1.9 rich chocolate in powder form, a bag of Dymatize Rich Chocolate for comparison, and a blender bottle of mixed Chocolate Peanut Butter. He had complained that it didn’t taste very good and he didn’t feel confident evaluating the mixes so when he had the Chocolate Peanut Butter (with the heavy cream) he was astonished in the extreme “Oh wow, that’s actually really good” – yep that’s the goal! We did a bunch of various tests combining different stuff together but the most telling test was when we tasted the plain whey protein in water… and the bad taste was there! After that, he said he was going to go back to the distributor and get a refund and/or exchange it for a different protein. He said the protein guys may send out a food scientist to work on the problem but ideally, we may have a solution (maybe) quickly.