Keto Chow is a powdered drink mix. When combined with oil, heavy cream and water it creates a meal replacement that is nutritionally complete; meaning if you would like to, you can live off it all day, every day. The powder is made from flavored protein, fiber, electrolytes, minerals, vitamins and other nutrients. People usually liken it to a “melted milk shake” though you can go full on “frosty” by blending it in a blender with ice.