

It’s time again to look at the most popular Keto Chow flavors! The last time we looked at the top flavors, many of the “Fall” limited edition flavors had gained considerably in popularity, and we saw increased demand for some of our most popular flavors especially Chocolate, Chocolate Peanut Butter, and Butterscotch. Because these figures are for the PERCENTAGE of meals sold, something going up always means something else goes down.
For the figures on this leaderboard, we combine all of the meals for each flavor, regardless of the size; so singles or bulk bags are all together in one lump sum. The figures represent 12 months of order data, averaged out by month. You will notice that many of the Limited Edition or newer flavors are not present, due to the limited sales data we have on them. <– This answers the most popular question we get each time we post the leaderboard, so I’ll repeat it:
You will notice that many of the Limited Edition or newer flavors are not present, due to the limited sales data we have on them.
Over the last 12 months the biggest winners were Chocolate Peanut Butter, Peppermint, and Butterscotch – all gaining considerably. It’s not all rosy though, the biggest declines were Pecan Sticky Bun, Lemon Meringue, Pumpkin Spice Caramel, Gingerbread, and Raspberry Cheesecake; which lost significant percentages. The original Strawberry flavor (replaced by Strawberry Cream) and Pina Colada were both previously discontinued but still had a very small amount of stock left over, today marks their retirement from the leaderboard as well. Many of the Limited Edition flavors introduced over the last year did not reach the sales volume necessary to warrant a re-order (like Coconut Cream Pie did woooo!) and were officially retired after the first run. These include: Banana Bread, Black Berry, Carrot Cake, Classic Cake Donut, Fruity Cereal, Red Raspberry, and Cantaloupe. Cantaloupe is a weird one: although discontinued, we do still have some available until it runs out.
Most of the savory flavors of Keto Chow, along with the CORE flavors (dairy-free with alternative sweeteners) still aren’t doing super well. The lackluster performance of all but the sweetened Chocolate CORE is the reason for our continued decision to not work on new CORE flavors until they do better (no sense adding more until then!), though many people looking for other flavors use the unflavored CORE (the beef soup base) plus flavored sugar free syrups to make what they are looking for. The Cream of Mushroom Soup Base has been discontinued and when the current supply is out, it will not be reordered.
Relevant to this discussion is our Flavor Status Page where you can find which flavors are permanent, which are seasonal, and which have been discontinued. It is quite likely that several of the lower performing flavors will be discontinued in the coming year as we work to simplify our line up of flavors.



For those with a screen reader, or that just want to look at the data in a tabular format, here you go:
| Rank | Flavor | % 12/25 | % 5/26 | Change |
|---|---|---|---|---|
| 1 | Chocolate | 11.8% | 11.7% | -0.1% |
| 2 | Chocolate Peanut Butter | 9.4% | 10.3% | 0.9% |
| 3 | Chocolate Toffee | 7.6% | 7.2% | -0.4% |
| 4 | Caramel Macchiato | 5.4% | 5.6% | 0.2% |
| 5 | Vanilla Cream | 5.0% | 5.1% | 0.1% |
| 6 | Salted Caramel | 5.0% | 5.0% | 0.0% |
| 7 | Banana | 4.0% | 4.1% | 0.1% |
| 8 | Raspberry Cheesecake | 4.3% | 4.0% | -0.3% |
| 9 | Snickerdoodle | 3.9% | 3.9% | 0.0% |
| 10 | Butterscotch | 3.1% | 3.5% | 0.4% |
| 11 | Chocolate Mint | 3.5% | 3.4% | -0.1% |
| 12 | Pistachio | 3.1% | 3.2% | 0.1% |
| 13 | Cookies & Cream | 2.7% | 3.0% | 0.3% |
| 14 | Blueberry Pie | 3.0% | 2.9% | -0.1% |
| 15 | Pumpkin Spice | 2.9% | 2.6% | -0.3% |
| 16 | Lemon Meringue | 2.9% | 2.4% | -0.5% |
| 17 | Strawberry Cream | 2.1% | 2.2% | 0.1% |
| 18 | Chocolate Core (w/Stevia) | 1.9% | 2.1% | 0.2% |
| 19 | Apple Pie | 2.2% | 2.0% | -0.2% |
| 20 | Pecan Sticky Bun | 2.5% | 1.9% | -0.6% |
| 21 | Eggnog | 2.0% | 1.9% | -0.1% |
| 22 | Orange Cream | 1.8% | 1.9% | 0.1% |
| 23 | Chocolate Malt | 1.7% | 1.8% | 0.1% |
| 24 | Maple Waffle | 1.9% | 1.7% | -0.2% |
| 25 | Natural Strawberry | 1.2% | 1.5% | 0.3% |
| 26 | Peppermint | 0.0% | 1.4% | 1.4% |
| 27 | Gingerbread | 1.0% | 0.7% | -0.3% |
| 28 | Chicken Soup | 0.6% | 0.6% | 0.0% |
| 29 | Potato Soup | 0.5% | 0.5% | 0.0% |
| 30 | Vanilla Cream Core (w/Stevia) | 0.3% | 0.4% | 0.1% |
| 31 | Mushroom Soup | 0.3% | 0.3% | 0.0% |
| 32 | Strawberry Cream Core (w/Stevia) | 0.3% | 0.3% | 0.0% |
| 33 | Beef Soup base | 0.3% | 0.3% | 0.0% |
| 34 | Chocolate Core (Unsweetened) | 0.3% | 0.3% | 0.0% |
| 35 | Vanilla Cream Core (Unsweetened) | 0.2% | 0.2% | 0.0% |
| 36 | Cantaloupe | 0.0% | 0.2% | 0.2% |
| 37 | Strawberry Cream Core (Unsweetened) | 0.1% | 0.1% | 0.0% |